Daily execution support for people who keep breaking their own decisions. You already know what to do — I make sure you do it.
Private 1:1 coaching. $880/month, 4 clients max. Your behaviour becomes the data — we play, watch, and adjust until self-trust rebuilds.
See The Private Game →A weekly newsletter on why smart people don't do what they say they will — and what's actually happening in your brain.
Read the newsletter →Interactive guides and diagnostics you can use tonight — free and paid — to close your own knowing-doing gap.
Browse the tools →As a headhunter, I watched brilliant people describe who they wanted to become — then walk straight back into who they'd always been.
Not because they didn't know better. Knowing was never the problem. The gap between intention and action is a brain thing — dopamine loops, identity, a nervous system that prefers the familiar you. It has a map, and I've spent years studying it.
Now I write about that map every week, and I work 1:1 with people who are done circling it. Based in Delhi, working with clients worldwide.
You already know what you want.
The work. The habits. The things you keep putting off. The version of your life you keep saying you're ready for.
And yet there is a gap between what you intend to do and what actually gets done.
You make the plan. You mean it when you make it.
Then Wednesday happens.
You avoid the thing. Break the routine. Move the deadline. Tell yourself you'll restart Monday.
Again.
The problem isn't that you need another plan.
You need to understand what keeps happening between intention and action.
That's what we work on for 30 days.
Your behaviour becomes the data.
The Private Game is a month of working with me, privately, on your behaviour while you're actually living it.
We don't build your perfect life on a Zoom call and hope you follow it.
We build a Game.
You choose a small number of things that would genuinely change something if you moved them this month.
We turn them into specific behaviours.
You play.
And then we watch what actually happens.
You said you'd work for two hours and avoided it. Why?
You planned four workouts and did two. What was different about the two?
One target feels effortless while another keeps disappearing.
You were consistent for ten days and suddenly stopped.
Good. Now we have data.
Because a miss isn't the end of the Game.
It's information about how you play.
How the month works
We begin with a private deep-dive into where you are now, what you're trying to change, what keeps happening instead, and the reality of your life, energy, environment and capacity.
Then we build your Monthly Game Board.
Your intentions become behaviours we can actually observe. Your goals become quests. Your week becomes a set of deliberate plays.
Then you go live your life.
You track what happens through your Weekly Play Cards and Scorecards, so we're working from evidence rather than memory, mood or good intentions.
We meet privately throughout the month to read that evidence together.
What worked? What didn't? Where did you keep your word? Where did you disappear? What keeps repeating? What are you making harder than it needs to be? What is the behaviour trying to tell us?
Then we adjust.
A target might get smaller. A rule might get harder. A habit might disappear. We might change the environment instead of asking for more willpower. We might discover that the problem isn't the plan at all, but the story you've been operating from.
Then you play again.
Choose → Act → Observe → Measure → Reflect → Adjust → Play again.
And I stay in the Game with you.
You don't have to wait until the end of the week to tell me something is going wrong.
Between our private sessions, you have direct access to me for the moments that actually matter: resistance showing up, a pattern becoming visible, something unexpectedly working, a decision you're stuck inside, or the point where you can feel yourself about to abandon the Game.
I'm not there to ask whether you drank your water. And I'm not there to cheerlead you through a checklist.
I'm there to see what you can't see while you're inside it. To question the pattern. To challenge the story. To help you understand what the evidence is telling us. And to decide with you what we test next.
After 30 days, I don't just want you to have completed more things.
I want you to stop being a mystery to yourself.
I want you to know what gets you moving. What makes you disappear. What kinds of promises you actually keep. What conditions bring out your best behaviour. Where you repeatedly make the Game impossible for yourself. How to catch the slide earlier. How to adjust without turning one bad day into a lost month. And how to come back when you fall off.
Because self-trust isn't built by promising yourself harder.
It's built through evidence.
I said I would. And I did.
One kept promise becomes evidence. Then another. Then another. Until your own word starts to mean something to you again.
This is The Private Game. Your life is the playing field. Your behaviour is the data. And for 30 days, I'm in the Game with you.
Maximum 4 private clients at a time · Application only
Not sure yet? Book a free 30-min call
Scene-first essays on the psychology of the gap — what's happening in your brain when you freeze, scroll, stall and self-sabotage, and the one concrete thing to do about it. Paid readers get a second letter on Saturdays.
Subscribe freeLonger reads on identity, execution and the inner life — for Medium members who like their psychology with a side of storytelling.
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An interactive diagnostic that shows you exactly where your gap lives — which part of your knowing-doing machinery is quietly running your delays. Ten minutes, uncomfortably accurate.
Take it free$21
An interactive guide for the three emotions that hijack execution — anger, anxiety and sadness. What each is doing in your brain, and the pathway through it. Yours to keep, open anytime.
Get it — $21Soon
Bedtime tales for adults. Stories read at the end of the day — to feel folded, held and calm, while still becoming who you're meant to be. The gap closes gently here.
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